Eek... Kim Kardashian is being accused of cultural appropriation for attempting to trademark the word "Kimono", and Japanese fans are not happy at all.
Kim announced earlier this week that she's launching her own line of shapewear. "Finally I can share with you guys this project that I have been developing for the last year. I've been passionate about this for 15 years. Kimono is my take on shapewear and solutions for women that actually work."
According to Business Insider, the reality tv star has indeed attempted to trademark the word "Kimono", just in a specific font. A search of the online database for the United States Patent and Trademark Office revealed that Kimono Intimates Inc. has applied to trademark.
Here are some reactions to the news:
Read more via CNN.
photo via Getty